I’ve been following Liz Dexter’s blog for a while and often appreciate her helpful posts. As a copyeditor who uses style sheets with every project, I’m taking her up on her offer to reblog this informative piece. (Thank you, Liz!)
If you work with a proofreader or editor on any project, either for a publisher or working independently or as a student, you might receive a Style Sheet from them with your corrected work. This article explains what a style sheet is, the purpose of a style sheet, and what might be included on it. I’ve also written this article to send to my clients so they understand what the document I’ve sent them is – so if you’re one of my clients, hello!
To make this article easier to read, I will refer to the person who has worked on your document as your “editor” – although I might refer to proofreaders in some places, too.
If you’re an editor or proofreader who wants to find out more about style sheets, I’ve written an article just for you, too.
Is there are difference between the roles of a copyeditor, a copywriter, and a proofreader? Or are they simply different words for the same thing?
Let’s begin with definitions. A copyeditor takes text (or copy) that someone else has written and ensures it is clear, coherent, consistent, and correct, all for the purpose of effective communication. I’ve heard it rumored that business owners place a high premium on effective communication. If they write anything for current and prospective customers and clients—flyers, website text, correspondence, and so forth—they should care about stuff like that. If they don’t know why they should care, have them contact me and I’ll be happy to explain it over a cup of coffee.
Prospective customers, clients, and patrons judge your business or organization by the impression you make in print and web-based materials. It may not be a conscious thing, but they do. Whether you’re part of an information-heavy business with lots of written text or you make your living by the sweat of your brow—people with a good grasp of English will be more impressed with the public image you present if your text is carefully polished, easy to read, and error free. This is true for the yard care specialist or auto shop owner who creates simple advertising flyers, and it is true for the proprietor or professional who produces multiple pages of text, whether for a website or in hard copy.
If you are trying to build your client base or nurture existing clients, you have something important to say. A good copyeditor can help you say it more effectively. So what does a copyeditor do? In short, he or she takes text (i.e., copy) that someone else has written and ensures that it is clear, coherent, consistent, and correct, all for the purpose of effective communication. But not everyone is convinced they need this service. Continue reading “If You Write for Your Business or Organization, Consider This”